Water/Wastewater
Caribbean atmosphere at the ACHEMA 2012
Jul 13 2012
This year's ACHEMA was special for LAR Process Analyers (Germany). Between dry 'suits and ties' exotic music and beautiful Brazilian dancers, visitors were enticed to LAR`s "oasis stand".
With huge palms, a comfortable bar, music, matching outfits and its motto "Nice TOC you" LAR Process Analysers was very successful. Continuing the concept of 2009 adding exciting dance- and Capoeira-Shows of pretty dancers, surprised the visitors to Achema who were out and about in the exhibition's halls.
LAR's booth received very positive feedback and offered nice opportunities for good conversation. It was easy to establish new contacts and deepen existing business relationships to all interested parties and the press. The pleasant and relaxed atmosphere invited to a brief switch off from everyday-routine of the exhibition. The freshly prepared cocktails, snacks and lots of good humour positively influenced the success of the fair participation as well.
As a worldwide manufacturer of online analysers for the determination of sum parameters such as TOC, COD and BOD, LAR presented its latest developments. The High-Salt Option of the new 'ultra'-series even reached the top three of the 'Process Innovation Awards' in the category of measurement and control technology/ process automation.
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