analytica Vietnam exhibitor rush reflects importance of Vietnamese market

With 6 months before the start of analytica Vietnam, the trade fair for laboratory technology, analysis, biotechnology and diagnostics in Ho Chi Minh City is in greater demand than ever before. At the end of October, about 60 percent more exhibitors than in the same period of 2016 have registered for the spin-off of analytica in Munich, which will take place from April 03 to 05, 2019, at the Saigon Exhibition and Convention Center (SECC). This throng reflects the increasing importance of Vietnam’s growing market for the industry. In 2019, analytica Vietnam will celebrate its 10th anniversary and present visitors from the field with an extensive supporting program including the analytica Vietnam conference, buyer–seller meetings, workshops, and lab tours.

Since the first event in 2009, analytica Vietnam has established itself as the leading trade fair for laboratory technology, analysis, biotechnology and diagnostics in the region. Among the exhibitors who have already confirmed their participation for next year there are national and international market leaders such as Agilent, Eppendorf, Merck, Metrohm, Mettler Toledo, Shimadzu, Saigon Instruments, and Waters. In 2019 there will moreover be four country pavilions from Germany, China, Taiwan and Singapore.

During the lab tours, visitors to the fair will have the opportunity to gain an insight into the equipment of Vietnamese laboratories, and to obtain first-hand information about the country’s research and laboratory technology. These guided tours take place on the two days before the official opening of the fair and take the participants to selected research institutions and companies, where they can visit laboratories and exchange ideas with the staff.

In order to quickly establish the right business contacts at the trade fair, the organiser once again offers buyer–seller meetings, at which exhibitors and visitors are brought together without much ado in 20-minute meetings. Here, representatives of the exhibiting companies indicate in advance which sectors and companies are of potential interest to them. The trade fair organiser then arranges the meetings, which are free of charge and take place in a separate area of the event.

Vietnam is a promising market in particular for the analytics, laboratory and biotechnology sector. In no other country in the ASEAN region is the economy growing so fast; the Asian Development Bank is predicting an increase of 6.7 percent for 2018. With increasing prosperity in society, the healthcare system is expanding and the pharmaceutical industry booming. Food safety is becoming increasingly important in the victuals industry. Vietnam’s many other export products, for example from the textile and clothing industry, are by now likewise subject to international testing standards. Accordingly, there is a great need for suitable laboratory and analytical equipment, most of which the country still has to import. “With analytica Vietnam, we are providing the proper platform for bringing demand and supply together”, says Gabriele Kraus, Executive Director at the trade fair organiser IMAG. Experts expect the free trade agreement between the EU and Vietnam, which is scheduled to enter into force at the beginning of 2019, to provide a further boost to the Vietnamese economy.