New Branding for Specialist Manufacturer of Water Instrumentation

Partech (UK), the specialist designer and manufacturer of water instrumentation and analysing technologies, has unveiled a new brand image. Introduced at the WWEM exhibition in
Telford, the new corporate brand image reflects the company’s commitment and drive towards meeting industry’s ever-changing requirements with innovative technologies and support services. “The new branding attracted considerable attention from delegates and visitors to WWEM,” reports sales and marketing director Angus Fosten, “as it is so different from the company’s past. Most importantly, the reaction from the many visitors to our stand was very positive.” The new branding is being rolled out through a wide range of sales and marketing indicatives and will soon appear on a completely new website. “To mark the launch of the brand, we have produced a new corporate brochure which sets out our complete range of technologies and services,” says Angus Fosten. “The branding is also being applied to company’s comprehensive range of products, the majority of which are manufactured in-house at Partech’s UK plant. One of the major benefits that customers identify with the Partech brand is that the company’s design and manufacturing facilities are UK based,” continues Angus Fosten. “This enables us to provide in-depth advice, customer-focused service and a rapid response whenever technical assistance is requested.”