International Distributor Conference Hosted

In a move designed to reinforce its on-going commitment to global growth, Casella Measurement (UK) – leading manufacturer of high performance industrial hygiene, occupational health and environmental monitoring equipment– recently hosted an International distributor conference at Wyboston Lakes in Bedfordshire.

Some 24 distributors from over 19 countries including Spain, Australia, South Africa, China and India attended the three-day event where they learnt about the company’s latest initiatives as well as new and updated products such as; CEL-350 dBadge & CEL-620 personal sound level meters, CEL-960 vibration meter, TUFF air sampling pumps and Insight data management software.

Ben Henson, Casella’s recently appointed General Manager says: “Casella is an export driven company supplying products all over the world. As a result, conferences like this are essential for our continued growth and success. Distributors were able to share their experiences, gain an understanding of all the latest product developments and build important relationships.”

The conference programme included seminars on structure, service, marketing and strategy as well as product training and Q&A sessions.
Ronald Azar from Stantron, Casella’s Australian distributor said: “We found the conference to be extremely well organised and informative. It was especially useful to meet other Casella employees and distributors, and helped further cement the relationship between our two businesses. In fact, we’re already looking forward to the next one!”